Chelsey Heath is the news SEO strategist for the Trisolute News Dashboard, a Google visibility tool just for news publishers, with a digital news background.
How will the increase in voice search affect online news publishers in the next 10 years, as they work on their search engine strategy and work to increase their search visibility and traffic?
Our theory: Asking questions about the news will become a conversation. Instead of searching for “news about the election,” you’ll be able to ask simple and complex questions, and instead of reading a story to you, news apps will answer your question – maybe even voiced by the reporters. Publishers might also create a community conversation, including readers and commentators to help answer search questions.