Audience communities are as unique as the audio products they are built around, and engagement strategies can and should reflect that diversity. From social metrics to SMS chat bots to Facebook groups, there are portable, scalable concepts that promote products while also fueling storytelling.
This session is designed for:
Speakers
Alex Laughlin
Audio Producer, BuzzFeed News
@alexlaughs • Visit Website
Brianne O'Brien
Lead Audience Development Editor, BuzzFeed News
@brianneobrien • Visit Website
Ashley Alvarado
Director, Community Engagement, Southern California Public Radio
@ashleyalvarado • Visit Website
Byard Duncan
Engagement Reporter, Reveal from The Center for Investigative Reporting
@byardduncan • Visit Website