By using emerging technologies in public opinion polling, social listening and personalized research as well as innovative audience engagement strategies, journalists can move beyond anecdotal "from the diner" reporting and traditional, in-person exit polls to surface a more complete, deeper, localized and dynamic understanding of voters and their choices.
This session is designed for:
Speakers

David Scott
Deputy Managing Editor, The Associated Press
@davidthornhill • Visit Website

Ashley Alvarado
Director, Community Engagement, Southern California Public Radio
@ashleyalvarado • Visit Website

Peter Beshai
Design Technologist, Cortico / MIT Media Lab
@pbesh • Visit Website

Julia Haslanger
Engagement Consultant Team Lead, Hearken
@JuliaJRH • Visit Website