Membership Has Its Benefits

Membership models are as diverse as the organizations that use them, with plenty of experimentation in recent years. We’ll gather journalists leading for-profit, non-profit and professional society membership-centered newsrooms to discuss lessons on everything from benefits to niche audience segmentation.

This session is designed for:

  • Journalists and editors working in member-oriented newsrooms
  • Organizations considering restructuring or moving to a membership model
  • Anyone who wants a firmer understanding of membership models
  • Speakers

    Amanda Yarnell - Editorial Director, Chemical & Engineering News
    @amandayarnell | http://cen.acs.org

    Amanda Zamora - Chief Audience Officer, The Texas Tribune
    @amzam | http://www.texastribune.org

    Emily Goligoski - Research Director, Membership Puzzle Project
    @emgollie | https://membershippuzzle.org/

    Kate Myers - Executive Director, Revenue + Operations, First Look Media
    @thekatemyers | http://twitter.com/thekatemyers

    Dheerja Kaur - Head of Product and Design, theSkimm
    @dheerja | http://twitter.com/dheerja


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