Meet Me IRL

  • Thursday – 3:30 PM – 4:30 PM
  • JW Grand Ballroom 7
  • #ONA18Events

Events are powerful engagement tools, and for some organizations, essential revenue streams — but we’ve been operating without good information on events for years. Emerging research points the way forward, allowing newsrooms to create and develop events strategies based on hard data.

This session is designed for:

  • Newsrooms that rely on events without fully mapping their impact
  • Decision-makers trying to develop a new and comprehensive events strategy
  • Anyone who wants to understand how events can drive engagement and revenue
  • Speaker Resources

    Worksheet; Presentation


    Agnes Varnum - Director of Events, The Texas Tribune
    Aavarnum |

    Session Audio

    Social Conversation