The best audiences are those that are engaged across multiple platforms. In what is rapidly becoming a mobile-first world, news aggregators, push alerts and various algorithms are essential channels in helping newsrooms build, serve and leverage that most valuable commodity: a loyal readership.
This session is designed for:
Speakers
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Coleen O'Lear
Editorial Director for Emerging News Products, The Washington Post
@coleenolear • Visit Website
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Emily Ingram
Director of Product Management, Chartbeat
@emilyingram • Visit Website
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Nathalie Malinarich
Editor, Mobile and New Formats, BBC News
@nmalinarich • Visit Website
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Mark Alford
Head of Digital, Sky News
@alfie_alford • Visit Website
Moderator
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Emily Bell
Director, Tow Center For Digital Journalism, Columbia Journalism School
@emilybell • Visit Website