A successful column - like Slate's Dear Prudence, the Advice King at the Nashville Scene or the Texas Tribune's Texplainer - can be a simple but powerful centerpiece of an engagement strategy designed to attract new readers, cultivate returning visitors, convert long-time loyal users into paid members or some combination of the three.
This session is designed for:
Speakers
Alex Samuels
Reporter, Texas Tribune
@AlexSamuelsx5 • Visit Website
Evan Mackinder
Senior Editor, Audience Engagement, Slate
@evandmac • Visit Website
D. Patrick Rodgers
Editor, Nashville Scene
@dpatrickrodgers • Visit Website